The following is a list of the top 5 SEO mistakes made.
1. Bad content. It has been said that content is king. People will not back link your site if they see no value.
2. Not using WordPress is a close second. Since WordPress is optimized for SEO it seems foolish not to use it.
3. The third problem is the tags are unrelated to your post. (Tags should include good related keywords to the title of your post and should be included so they flow naturally.) Otherwise ranking appears to suffer.
4. Fourth problem no back links. You have to have back links to rank higher with Google. Use blogs and other sites to leave posts and/or articles with links back to your site.
5. Fifth problem is bad (low traffic) keywords. You need to keep your focus on keywords when doing any site development. The right keywords (keywords that you can compete for) can make all the difference in the amount of traffic to your site.
The Learn Internet Marketing Tools website has some addition information you might find useful.
that Google has changed their page-ranking algorithm 450 times in just one year. So no one not even the Google Search engineers really know everything that is factored in to their Page Ranking algorithm. However, we do know that it is mostly determined by a popularity contest with values from 0-10 assigned with 10 being the highest rank achievable. Therefore, the web sites with the most votes get the highest rank. Votes for sites are in the form of links to a site. People create links to sites when they determine there is enough content value to warrant a link from their site. Therefore the sites with the most links receive higher value in Google’s eyes and therefore receive a higher page rank. Also the page rank of the site providing the link determines the value that Google gives a site receiving the link. The position a site is placed on a search results page is not determined by site page rank alone but is determined by the keyword strength of the site. Good keyword marketing tools and research are applied to assure good placement. However, some juice (strength) from page rank does appear to give some keyword search results better placement for a particular keyword search. There is much controversy concerning SEO (search engine optimization) strategies since nobody knows for sure how much juice is given for any particular parameter and therefore everyone does a lot of experimenting in hopes of finding better results. Good content always wins out because that is what people are looking for on the Internet and that is what ultimately determines the value or strength of a web site.